Additional Info and Errata for the 3rd Edition
(Please make a copy of this page and keep it with your book!)
I had an opportunity to chat via email with the last surviving son of the founder of Alberts Display and Novelty Company. He told me that his father, Philip Alberts, shut down the firm's operations in 1948. Their Halloween output was restricted to a period from ~1941-1946. Therefore, the dates attributed in the book to all items made by the Alberts Display and Novelty Company are slightly off. The correct date range would be ~1941-1946. Please see pages 29 and 58 where collectively three items made by the firm can be found.
P. 19: At least one of the manufacturers of the Fortune Telling Favor Set was the J. Levinsohn Company of New York, NY.
P. 49: The Dennison cat face shade at the upper right was issued during the early 1930s.
P. 116-117: I have concluded based on some information contained on the bottom of a Rosen Valentine Pops box that the Rosen mechanical and non-mechanical "Pops" boxes were not meant as retail countertop displays, but were actually sold to the end-consumer. (See the blog section of the site for more information.)
P. 119: The items at the upper right are hat pin holders, not sugar shakers.
P. 144: The JOL hot air balloon diecut at the upper right first appeared in Dennison’s 1932 Price List pamphlet. It was sold with stock number H2088.
P. 145: The stock number for the Beistle Pumpkin Head Garland bag is 652, not 852.
P. 152: The three diecuts at the bottom of the page were first produced during the late 1930s.
P. 153: The two diecuts at the top of the page were first produced during the late 1930s.
P. 164: The two small diecuts at the center were made by Hallmark during the 1930s, not Whitney during the 1920s.
P. 171: Three black jazz musicians comprise the full set. Two are shown on this page. The third and final design is a female musician playing the banjo. It is the rarest of this rare set.
P. 187: There are three, not four, pennant designs - the two shown on this page and one showing a black cat head atop a pennant. The pennant itself has a winged owl, four stars and a striped bottom.
P. 211: The manufacturing date of "1930s" for the trio of T. Cohn clickers at left, near the bottom was inadvertently omitted.
P. 215: The manufacturing date of "1930s" for the tambourine at top left was misprinted as "193s."
P. 215: The manufacturing date of "1930s" for the two tambourines shown at the bottom right was inadvertently omitted.
P. 221: There was an earlier variant of the Beistle Nut or Candy Trays envelope available in 1921. The envelope contained 8 identical trays and was sold with a stock number of 626. I suspect Beistle discontinued this product after the 1921 season and resurrected it in 1930 with the envelope shown on this page.
P. 224: The Beistle reversible nut cups shown at middle left were sold with stock number 1865.
P. 255: The owl cut-outs shown at the upper right were sold in a glassine envelope for one year, 1922, with a stock number of H-48. The next year and for several subsequent years the same cut-out in the same quantity was sold in a slide box with stock number H-99.
P. 257: The cat and candle place card at the bottom left first appeared in Dennison's 1927 Price List pamphlet.
P. 259: All of the Dennison nut cups at the bottom first appeared in their 1927 Price List pamphlet.
P. 271: I know now that Gibson did issue the four sides of the lantern shown at the top of the page as individual diecuts for a short time during the later 1920s.
P. 274: The Veggie person interlocking centerpiece at the middle bottom was produced by Whitney and was sold with stock number 77.